Forward Deployed AI Engineering
CRM Implementation That Your Team Actually Uses
One engineer builds the data model, pipelines and automation, migrates your records, and trains your team to run it.
- 01Your CRM has three versions of the same deal.
- 02Reps enter data differently, so pipeline reports are guesswork.
- 03You paid for HubSpot or Salesforce and still use spreadsheets.
About a third of CRM projects fail to deliver value, and the usual cause isn't the software. It's a data model nobody agreed on and a team that never adopted it.
We design the CRM around how your people actually sell and serve — pipelines, lifecycle stages, permissions, automation — migrate your existing data, and stay until your team is running it without us. We work inside the CRM alongside your reps rather than handing over a specification for someone else to build.
- Live CRM instance with your real data
- Documented pipeline and lifecycle-stage definitions
- Automation for routing, follow-ups and alerts
- Deal scoring and forecast view configured
- Admin and rep training, recorded
- Runbook for day-two changes
- You're choosing between HubSpot, Salesforce, Attio and Pipedrive and want it done right the first time.
- Multiple locations or teams keep separate spreadsheets instead of one pipeline.
- You have a CRM already but nobody trusts what's in it.
What we build and run
- Design one data model for accounts, contacts, deals and stages.
- Build automation for lead routing, follow-ups and lifecycle changes.
- Migrate and clean existing records from spreadsheets or a legacy CRM.
- Set permissions and views by role, so reps see what matters.
- Set up deal scoring and forecasting on real pipeline data.
- Connect the CRM to your website, inbox and reporting tools.
- Train admins and reps, then document how to change it.
From kickoff to a running sales system in 30 days.
- Week 1-2
Map your sales process and design the data model.
- Week 3-5
Build pipelines, automation and migrate existing records.
- Week 6-8
Pilot with your team, fix, train, hand over.
- After
Optional monthly support as your process evolves.


